Feigning concern that fans would be ripped off, Yankees COO Lonn Trost admitted in an interview with WFAN radio that the real reason for banning print-at-home tickets was to protect the feelings of the high-rollers who overpaid for their premium seats and to keep those customers safe from the presence of less ostentatiously wealthy attendees who may have (gasp!) “never sat in a premium location.”
Via New York Yankees Don’t Understand The Free Market – Hit & Run : Reason.com.